Jolie Implements Self-Registration. Result: More Sales and Effective Prospecting
Technology at the Service of Sales: Our Jolie event management software continues to evolve to meet the dynamic needs of large clients, such as a large Italian car manufacturer, which has been using Jolie for marketing, press and test drive events for years. Jolie is the brand’s preferred solution for managing exclusive events and collecting high-level prospects, and today we are excited to announce a new implementation that will make customer acquisition strategies even more efficient: the self-registration function.
A Function Adaptable to Customer Needs
In the current context of the automotive sector, the ability to collect and manage qualified prospects is fundamental. Jolie stands out for its flexibility, adapting perfectly to any commercial need. The new self-registration function is designed to simplify the registration process and allow users to independently sign up for events, thus increasing the efficiency of operations and the quality of the data collected.
Self-Registration in Different Prospecting Channels
The car manufacturer is in fact using Jolie extensively to collect prospects through different channels, all integrated into our software to ensure smooth and effective management. Here’s how:
1. Top Locations: Exclusive events take place in luxury tourist locations, with hotels and accommodations that act as ambassadors to invite target customers. Thanks to self-registration, guests can sign up quickly, creating a continuous flow of new contacts.
2. Links and QR Codes for Banks and Private Banking: The car manufacturer sends links and QR codes to its banking partners, who in turn share them with selected customers. The ability to register independently makes the process even smoother and more accessible.
3. QR Codes in Physical Locations during Events: During on-site events, such as exclusive installations curated by the car manufacturer, the QR code allows anyone nearby to quickly register. A perfect opportunity to collect random prospects who could become customers.
4. Prospect Collection at International Events: During track races, the car manufacturer uses Jolie to collect contacts among teams and participants, further extending the network of international prospects.
Expansion of the sales network: A Success Made Possible by the Flexibility of Jolie
The success of any company is largely due to the ability to quickly adapt to market needs and the flexibility of a platform like Jolie makes all this possible. Thanks to the implementation of self-registration, the effectiveness of marketing and sales actions has been further amplified, leading to a collection of increasingly numerous and qualified prospects.
Customer Loyalty: A Fundamental Objective
In a competitive and, more than ever, full of challenges such as the automotive sector, customer loyalty is crucial. Jolie not only facilitates the collection of new prospects, but also helps maintain an ongoing relationship with customers, thanks to advanced event management and data segmentation. This allows the car manufacturer to propose personalized offers and ensure targeted communication, creating a lasting bond with each customer.
The Future of Sales Goes Through Personalization and Technology
In a world where personalization is the key to commercial success, software like Jolie cannot be underestimated. Every business, in any sector, must be able to adapt and innovate continuously. Jolie is the answer for companies that want to collect hot prospects, optimize their sales process and, above all, retain their customers. With the new self-registration feature, Jolie continues to demonstrate its value, allowing customers to access exclusive events and facilitating the expansion of the prospect pool.
We are excited to continue supporting our customers with increasingly advanced solutions, capable of responding to the challenges of the global market. The road to commercial success passes through innovation and the ability to respond promptly to customer needs, and Jolie is here to do it.
If you are interested in seeing a demo of Jolie, contact us without obligation! We will be happy to help you.